Why should I use AI?

 

Data + GPUs = AI

The best decisions made in any business or organisation are those that are supported by analysis of the data that the company has at its disposal. In most cases, an average business may only ever analyse 10-20% of its data, whether this be sales figures, customer habits, demographic or geographic trends. This is usually because an entire organisation’s data is vast and the compute power and time to achieve more than 20% is too time consuming or costly. The rise of GPU technology delivering hugely parallel compute power and the growth in available data has led to the ability to analyse the majority or even all of an organisation’s data. The huge range of GPU-accelerated products on the market now enable even a single workstation to add value by rapidly analysing datasets, and with larger budgets the sky is the limit when it comes to servers and datacentre computing. This is why the use of AI and deep learning technologies is in exponential growth within every industry sector. Although generative AI products, such as ChatGPT, seem to be making the news headlines for their ability to take prompts and generate reports, music, art and the like - these examples of fully-trained AI models have their limitations as their scope is very wide for maximum appeal. An AI strategy based on your organisation’s data can be much more tailored and specific for your requirements and challenges and thus many times more powerful.

Moving to a data driven business model

Once you begin to understand the insight you can draw from improved data analysis, it becomes a much more natural cycle to adopt - effectively capturing data from every business process, analysing it in short time frames to generate real actionable results.

Get started on your AI journey

In order to get started using AI technologies within your organisation you need to understand a little about the basic terminology and processes that machine learning, deep learning and AI involve. To help we have developed a Beginner’s Guide to Deep Learning that covers what deep learning & AI is, how it works, the numerous stages and what hardware is required. Alternatively, you can watch our six-part video series, getting started with episode one opposite.

View the full video series
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See how our customers are using AI

If you’re still curious about how AI is being used by organisations, you can read real-world case studies from a wide range of our customers. The latest four are shown below.

Deep Learning & AI Guides

Not sure which solution is right for your needs? Read our user-friendly guides written by our in-house technical experts.